Screens / Beijing
The Place
![An image of an out-of-home advertising screen](https://vividcity.imgix.net/assets/Screens/The-Place.png?w=300)
Location
The Place has a unique collection of fashionable brands around the world: the first flagship store of ZARA in Beijing; Italian fashionable sport brand Robe Di Kappa; a leading global athletic American brand New Balance; popular, fun and bright colored Paul Frank creates smiles through its most recognized character Julius. Other big names include H&M, UNIQLO.
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